They would consider themselves the owner, so you would want to use the Role option in conjunction with the “Keywords” field like this: They don’t always call themselves “plumbers”. Say I’m looking specifically for owners of plumbing companies.
Google boolean search examples how to#
Using some real-life examples, we’ll show you how to get the most of out LeadFuze boolean search possibilities. You would need quotes if the negative term is multiple words. In order to put in negative keywords, you literally just put a “-” in front of the term (with no space). Without the negative titles, you might see results for “Assistant to the CEO” or Vice Presidents for example. This means anyone with a job title including “assistant” or “intern” or “secretary” won’t show up in the search results. The next thing that’s happening is it’s using “negative keywords”. You may want to add additional titles like “Owner / CEO” or “Owner & CEO” or whatever other titles you think are relevant. So it’s looking for contacts in our database with the title Founder OR Owner OR CEO, etc. The nice thing is that LeadFuze automatically does this for you across many different job functions (such as Owner, Marketing Manager, Sales Manager, etc).įor example, if you select the “Owner” role, we’re automatically pulling in the following title options:īasically, every title is an “OR” statement.
Using a boolean search, you are able to search for a combination of keywords, titles, contact descriptions, and more. LeadFuze makes it possible to find just about everyone if you know how to use the granular boolean search option! Information is POWER! If you want to use this power this 2021 and in the coming years, you must become a master of the boolean search.
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